Critical Alerts for Email Campaigns
Instantly activate or deactivate critical alerts in emails you've already sent, keeping recipients informed of unexpected changes without resending.
- 3 MinutesSetup Time
- 99.99%Uptime
- AllESPs & Email Clients
- 10s of BillionsViews Every Year
More than 200,000 companies trust Sendtric
Why Add Critical Alerts To Your Emails?
Critical alerts give you a safety net to adjust content or send out updates days after campaigns have been sent out to your audience. Rather than having static content which can't be edited, you can activate an alert message inside the email.
Fix Issues Fast
Protect Your Brand
Build Customer Trust
Save Time and Effort
Design and update your critical alerts at any time, any way you like
Unless toggled on, a critical alert remains an invisible 1x1 transparent pixel that doesn't use up any views.
Start from a ready-made preset or design one from a blank canvas, then update it any time you like. Add text, images, personalized text, and dynamic images, or even integrate the Weather Widget directly into your alert.
Switching Critical Alerts On and Off
Imagine launching a product that sells out within hours. Simply switch on an alert to inform shoppers directly in already sent emails: “We're blown away by your response! More stock is arriving in 4 days.”
Once resolved, switch the alert off again. It instantly becomes invisible, without needing to delete or rebuild anything in the email.
Scheduling Alerts
Already know when an issue will be resolved? Schedule a critical alert to automatically switch on at a set start time and switch itself off at a set end time, so you don't have to remember to turn it off manually once the window has passed.
How to Use Critical Alerts
- Add the Critical Alerts widget to your email campaign before sending.
- Your emails will be delivered as normal, with the invisible pixel embedded.
- Simply activate the alert via the dashboard manual toggle or schedule windows if you need to change or add important information after sending.
- Subscribers who look at the email again will see the updated message on reopening.
- When the alert is toggled off, or the scheduled window expires, then the critical alert stops showing.
How Critical Alerts Can be Used Across Industries
- E-commerce: Make customers aware of low product levels and communicate sudden shipping delays with ease.
- Events: Last-minute venue changes or weather warnings can be sent to attendees in minutes.
- Software and SaaS: Users can be made aware of unexpected bug fixes or downtime alerts at a moment’s notice.
- Hospitality: Communicate with diners if tables are suddenly made available or your restaurant has to close for an unexpected reason.
Works With Every Major Email Platform
Sendtric’s critical alerts widget and interactive email personalization widgets integrate seamlessly with all major email service providers, marketing automation platforms, CRMs and websites.
Add critical alerts to Mailchimp, Klaviyo, HubSpot, Salesforce Marketing Cloud and 100s of other ESPs. No installation or tech knowledge needed. Simply create, copy & paste.
- No installation or tech knowledge needed. Simply create, copy & paste.
- Sendtric widgets are built within a reliable, tested infrastructure with 99.99% uptime.
- Optimized for fast loading times within your email templates.
- Follow our platform-specific setup guides or view all integrations to get started.
Why clients LOVE Sendtric...
“We couldn't be happier with Sendtric. It allows us to add value to our customers and see the NPS go up. The countdown feature has been an invaluable tool to drive revenue for our customers. It adds a touch of personalized dynamism and urgency to our users' campaigns, effectively motivating their customers to act promptly.”
Founder of WoowUp
“At Splio, we are thrilled to share how Sendtric has transformed customer engagement through its exceptional countdown feature. This powerful tool allows us to personalize our customers' campaigns and instill a sense of excitement and urgency, driving the end-customers to take immediate action. With Sendtric, we have elevated our customer satisfaction. It's very quick & simple to install together with Beefree, allowing us to generate instant value.”
VP of Product at Splio
Critical Alerts Use Cases
See how marketers use it in real campaigns:
- Keep Event Attendees Informed After You Hit Send: update event emails after sending.
- Show Maintenance & Outage Notices in Emails You Already Sent: planned maintenance and outage notices.
Explore Sendtric's Other Widgets
- See Email Countdown Timer: add a live, real-time countdown timer inside the email to create urgency.
- See Email Personalization: personalize every email to improve user engagement and conversions.
- See Image Personalization: show a personalized image to every user using dynamic elements.
- See Rule-Based Images: show a different image or widget to every user based on set conditions.
- See Dynamic Weather: trigger personalized experiences off a live, location-based forecast.
- See Email Polls: in-email polls that collect feedback directly within the email.
- See Digital Scratch Off: add a fun, interactive discount reveal to your email campaigns.
- See Social Proof Counters: show live view and open counts to build trust and urgency.
Frequently Asked Questions
Do I need a developer or any code to set up a critical alert?
No developer or coding required. You build the alert in Sendtric’s visual editor, copy the generated code, and paste it into your email template. No installation or technical knowledge is required.
Will critical alerts work with my ESP or email builder?
Yes. Critical alerts work in any ESP or email builder that supports HTML, including Mailchimp, Klaviyo, HubSpot, Salesforce Marketing Cloud, SendGrid, ActiveCampaign, Brevo, Braze, Iterable, GetResponse, and 100+ other platforms.
Can I customize how the alert looks?
Yes. You can customize and personalize the critical alert any way you like with text, image, dynamic, and personalized content. You can even add a dynamic weather widget if you wished.
Can I change the design after sending the email?
Yes. You can change the design at any time: before the email is sent, after the email is sent, or even while the critical alert is toggled on. The latest design version will show to users.
Can I turn an alert off once it’s live?
Yes. Switch the alert off at any time without deleting or rebuilding it. It disappears from the email the next time someone opens it, and you can switch it back on again whenever you need to.
Do views count while the critical alert is switched off?
No. Critical alert loads only count as views when the critical alert is toggled on.
Can I schedule an alert to start and stop automatically?
Yes. Set a start and end date and time for the alert, and it will automatically activate and deactivate itself during that window, with no manual toggling required.
Which plans can use the critical alerts widget?
Currently, the critical alerts widget is only available on the Enterprise plans.