Let Subscribers Vote on Your Next Product with Email Polls

Turn your next launch into a conversation. Subscribers pick a favorite in one click and see live results inside the email.

Your Customers Already Have Opinions. Ask Them.

Choosing what to make next is a guess until you ask. A product vote turns a regular newsletter into market research, and it gives subscribers a stake in the launch before it's even announced.

With Sendtric's email polls, each option can show a product image, a live result bar and a vote button, all inside the email.

More than 200,000 companies trust Sendtric

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  • Levi's logo
  • Accenture logo
  • Cathay Pacific logo
  • Costco logo
  • EY logo
  • Experian logo
  • Google logo
  • Hallmark logo
  • Hilton Hotels logo
  • HP logo
  • Levi's logo
  • LG logo
  • L'Oréal logo
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  • LG logo
  • L'Oréal logo
  • Mattel logo
  • Mercedes-AMG Petronas F1 Team logo
  • Pandora logo
  • Puma logo
  • Samsung logo
  • Sephora logo
  • Under Armour logo
  • Warner Music Group logo

Example: Choose the Next Colorway

Here is how a footwear brand could run a colorway vote:

  • Three options, each with a product image and a Vote button.
  • Live results show how the vote is going, so subscribers come back to check.
  • Each vote redirects to a waitlist for that colorway, so you collect demand as well as opinions.
A product email asking subscribers to vote for the next sneaker colorway, with three options showing live vote percentages

Product Votes in Email: What Works

  • Only offer choices you will make. If the winning option never launches, voters notice. Put options in the vote only if you're ready to produce any of them.
  • Keep it to two to four options, with images. Fewer options make the choice quick, and a product image for each makes it concrete.
  • Decide whether to show live results. Live results reward voters and invite others to join in, but they can pull later voters toward the leader. Hide them if you want independent opinions, and show them if engagement matters more.
  • Turn votes into demand. Redirect each option to its own waitlist or pre-order page, so a vote becomes a sign-up you can count.
  • Close the loop. Announce the winner to everyone who voted, ideally with early access. Unique ID tracking matches each vote to a subscriber, so you know who chose what.
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How to Set Up a Product Vote

  1. Create a poll from a product vote preset and add an image for each option.
  2. Choose whether to show live results, and set a redirect for each option.
  3. Copy the code into your email.

For step-by-step instructions, see how to design an email poll for every element you can add.

The Sendtric poll editor with a product vote option, live result bar and Vote button on the canvas
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More Ways to Use Email Polls

Polls are also a quick way to collect NPS and satisfaction feedback. For more ideas, read how to use interactive email polls or see the Polls for Emails page.

Explore Email Polls

Why clients LOVE Sendtric...

“We couldn't be happier with Sendtric. It allows us to add value to our customers and see the NPS go up. The countdown feature has been an invaluable tool to drive revenue for our customers. It adds a touch of personalized dynamism and urgency to our users' campaigns, effectively motivating their customers to act promptly.”

Founder of WoowUp

“At Splio, we are thrilled to share how Sendtric has transformed customer engagement through its exceptional countdown feature. This powerful tool allows us to personalize our customers' campaigns and instill a sense of excitement and urgency, driving the end-customers to take immediate action. With Sendtric, we have elevated our customer satisfaction. It's very quick & simple to install together with Beefree, allowing us to generate instant value.”

VP of Product at Splio

Rated 4.6/5 stars in G2

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