Increase Trial to Paid Conversion Rates with Transactional Timers

Do you offer a trial for your product? Give limited time for an action after a purchase? Then you need to use Sendtric's dynamic countdown timers to increase conversions and activation.

Mobile email preview of a trial-ending reminder with a Sendtric countdown timer showing time left before the free trial expires, plus a sign-in link and upgrade-to-Pro details
Mobile email preview of a trial-start welcome email with a Sendtric countdown timer showing time remaining in the 7-day free trial, followed by login details and an upgrade-to-Pro prompt
Mobile email preview of a trial-ending reminder with a Sendtric countdown timer showing time left before the trial expires, alongside an upgrade-plan button

Dynamic Countdown Timers

To increase your trial to paid conversion rates or get your users to take action, you can use dynamic timers which start counting down from a specific event, such as a transaction.

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What are Dynamic Countdown Timers?

Dynamic Countdown Timers count down from a specific event, such as a transaction or action taken by a user.

Say that you have a 7 day trial for your product, and you want to let the user know that they have N days remaining. You can send them an email with a dynamic timer that will count down the time remaining specifically for that user. Perfect automation.

Why Use Dynamic Countdown Timers?

  • Improve trial to paid conversion rates.
  • Get your users to take action.
  • Add urgency and FOMO (Fear of Missing Out) to your emails.
  • Use for any type of transactional email.
  • Ultimately, increase the value of your event or product launch.
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How to Add a Dynamic Timer to Your Transaction Email

  1. Create a new timer in your Sendtric dashboard and select the Dynamic type.
  2. Copy and paste the HTML code to your email service provider’s HTML block.
  3. Ensure you add the unix timestamp variable (a widely used timestamp normally used to record when a transaction action was done such as the ‘send time of an email’.
  4. Add the duration you want the timer to count down from to the code with a static number of seconds. For example, <UNIX_TIMESTAMP>+600 to countdown for 10 minutes (600 seconds) from the point of time at the specified timestamp.
  5. Watch your trial to paid conversion rate jump sky high!
Annotated walkthrough of the Sendtric dashboard showing how to add a Dynamic countdown timer: selecting the Dynamic (Power plan) option, setting an end date, previewing the live countdown, and saving the timer
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Did You Know? We have Other Widgets

Recover abandoned carts with urgency

Dynamic and perpetual timers add the thrill your customers enjoy when it comes to shopping. Sometimes we all need a little nudge to go for that treat and if you are not using timers in your abandon cart emails, you are missing out on revenue.

Screenshot of the Sendtric Critical Alerts widget editor showing a preview alert banner reading "We are currently experiencing technical issues affecting some services."
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Why clients LOVE Sendtric...

“We couldn't be happier with Sendtric. It allows us to add value to our customers and see the NPS go up. The countdown feature has been an invaluable tool to drive revenue for our customers. It adds a touch of personalized dynamism and urgency to our users' campaigns, effectively motivating their customers to act promptly.”

Founder of WoowUp

“At Splio, we are thrilled to share how Sendtric has transformed customer engagement through its exceptional countdown feature. This powerful tool allows us to personalize our customers' campaigns and instill a sense of excitement and urgency, driving the end-customers to take immediate action. With Sendtric, we have elevated our customer satisfaction. It's very quick & simple to install together with Beefree, allowing us to generate instant value.”

VP of Product at Splio

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